We've studied and changed workplace behavior in a variety of contexts, from large multinationals to startups. The “thread” that’s stayed with us the most is that both people and organizations may not see the source of the misalignment that causes lack of growth and purpose-less work. To fill the gap, we created Be Thread, a platform of solutions that erase the disconnect between individual, team, and organization.

PURPOSE

Purpose can express what an organization aspires to be and do. But at a more advanced level it can be used to shine a light on a business’ evolutionary path and become a conscious expression of how an organization intends to transform itself. When purpose follows business as a simple brand exercise, it ends up crystallizing hopes and desires with old ways of doing things and deeper blind spots. Paradoxically, this can make seeing the self-defeating beliefs and habits that limit an organization's purposefulness even more difficult. Be Thread’s models, tools, and solutions unveil the evolutionary path on which the organization and its people are, providing the awareness and practices needed for genuine purposeful growth.

Purpose can express what an organization aspires to be and do. But at a more advanced level it can be used to shine a light on a business’ evolutionary path and become a conscious expression of how an organization intends to transform itself. When purpose follows business as a simple brand exercise, it ends up crystallizing hopes and desires with old ways of doing things and deeper blind spots. Paradoxically, this can make seeing the self-defeating beliefs and habits that limit an organization's purposefulness even more difficult. Be Thread’s models, tools, and solutions unveil the evolutionary path on which the organization and its people are, providing the awareness and practices needed for genuine purposeful growth.

BELONGING

Groups may create a sense of belonging by excluding rather than by including. This happens unwittingly as people are expected to fit in and assimilate. A culture of inclusive belonging uses the opposite process. Be Thread's Four Pillars of Belonging highlight the areas of transformation on which organizations who seek to foster inclusive belonging must focus to successfully integrate all their components and leverage diversity for continued growth. While no organization is innately proficient at all four pillars, all can develop strong capacities with the right tools and methods. As a cultural priority, inclusive belonging is not just a goal, but a practice that requires self-awareness, continuous learning, and shared purpose. Be Thread's tools help create a cognitive focus and accompanying work habits that are central to the practice of inclusive belonging.

ETHICS

A strong ethical compass can help organizations do the right thing, but it can also give them the skills to manage the unprecedented complexity they face today. Poor ethical decision-making is more likely to stem from the blind spots that affect human judgment than from a lack of rules or principles. When the work of ethics fosters ethical maturity, people become better at self-regulating, maintaining self-awareness, and tackling difficult decisions. Be Thread’s approach to creating ethical maturity is rooted in organizational and individual practices designed to reduce the ever-present tension between self-interest and the organization’s best interest. Our diagnostics, digital tools, and design methods provide a process to sustain ethical focus in the face of increasing complexity and change.

A strong ethical compass can help organizations do the right thing, but it can also give them the skills to manage the unprecedented complexity they face today. Poor ethical decision-making is more likely to stem from the blind spots that affect human judgment than from a lack of rules or principles. When the work of ethics fosters ethical maturity, people become better at self-regulating, maintaining self-awareness, and tackling difficult decisions. Be Thread’s approach to creating ethical maturity is rooted in organizational and individual practices designed to reduce the ever-present tension between self-interest and the organization’s best interest. Our diagnostics, digital tools, and design methods provide a process to sustain ethical focus in the face of increasing complexity and change.​

WORK

Work can be a source of deep meaning and joy or endless frustration and toxicity. Joyful work enables people to pursue what is important to them. Toxic work thwarts both people’s aspirations and core strengths. But work can also be evolutionary and lead to the realization of what is truly needed for personal growth. At the group level, work becomes toxic when team members superimpose their personal meanings over the team's culture without creating a shared script. This disconnect, which is about the way in which people think and their deeper beliefs, cannot be bridged by any type of organizational design. Be Thread approaches work by helping individuals integrate their conflicting needs with their sense of purpose. At the team level, this results in team members developing a shared vocabulary and deep collaborative practices. At the organizational level, this brings a focus on work design as a key source of meaning.

AUTHENTICITY

Transformative growth at the organizational level hinges upon transformative growth at the individual level. This is why change from within entails helping individuals and teams to evolve. Organizations that seek to grow with purpose, foster inclusive belonging, harness ethics, and/or build meaning, must provide people with tools to practice authenticity. Why? Because there cannot be purposeful work without resolving conflicting needs; nor can there be real inclusion without appreciation for the complex humanity of others or the blind spots that affect human judgment. Be Thread’s digital tools and live learning spark insight and foster behavior change by helping people develop a working awareness of what is truly important to them and by using the practice of authenticity for continued growth.

Transformative growth at the organizational level hinges upon transformative growth at the individual level. This is why change from within entails helping individuals and teams to evolve. Organizations that seek to grow with purpose, foster inclusive belonging, harness ethics, and/or build meaning, must provide people with tools to practice authenticity. Why? Because there cannot be purposeful work without resolving conflicting needs; nor can there be real inclusion without appreciation for the complex humanity of others or the blind spots that affect human judgment. Be Thread’s digital tools and live learning spark insight and foster behavior change by helping people develop a working awareness of what is truly important to them and by using the practice of authenticity for continued growth.